ssl certificates

Should I Purchase that SSL Certificate from My Domain Registrar?

By James Shupp | December 30, 2023

Bob’s Story: Bob, the proud owner of “Bob’s Hotsauce Burger,” (name changed) ventured into the digital realm by purchasing a domain name and crafting his own website with an online…

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Antivirus Software Blocking Website

Are Antivirus Software Companies Blocking Your Website?

By James Shupp | November 22, 2023

Introduction: Over the last several weeks, several companies have reached out to SUURV Marketing after their websites were blocked by their antivirus software. So, we investigated. We were granted access…

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social media mavens

Why Your Business Needs to Hire an Agency of Expert Social Media Mavens

By James Shupp | November 17, 2023

Introduction: Businesses must adapt and leverage the latest trends to stay relevant and competitive. One such trend that has become indispensable for modern businesses is social media marketing. Social media…

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Who Wins the SEO Race? The Tortoise or Hare

Who Wins the SEO Race, The Tortoise or the Hare?

By James Shupp | October 31, 2023

The Timeless Story: The fable of the tortoise and the hare is a timeless story with a powerful lesson. It begins with a boastful hare who challenges a slow-moving tortoise…

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A graphical presentation on the topic of Developing Marketing Personas

Developing Marketing Personas: Best Practices for 2024

By James Shupp | October 25, 2023

Introduction: In the ever-evolving landscape of marketing, one practice that has proven to be timeless and invaluable is the development of marketing personas. Marketing personas are fictional, yet data-driven representations…

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People gathered over a computer illustrating how IT and Marketing Companies can work together

Why Marketing and IT Companies Should Work Together

By James Shupp | October 18, 2023

Introduction: In the fast-paced, ever-evolving landscape of business and technology, collaboration and synergy between different departments and companies have become crucial for success. Two such departments that can greatly benefit…

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A creative image of a lightbulb and bolts surrounding it illustrating the elements of branding guidelines.

What Are the Key Elements of Branding Guidelines And Why Your Business Needs Them

By James Shupp | October 18, 2023

Introduction: Effective branding is not just a marketing luxury; it’s a strategic necessity. A well-defined brand identity not only sets your business apart but also builds trust and recognition. One…

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Jaguar is a great example of a company with a strong brand authority

Amplify Your Brand Authority in 2024: Key Strategies

By James Shupp | October 7, 2023

Establishing and amplifying your brand authority is crucial for success. As we approach 2024, the competition is fiercer than ever, and Small and Medium-sized Businesses (SMBs) must adapt and employ…

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government marketing

The Power of Marketing: Fueling Government Initiatives for a Better Tomorrow

By James Shupp | September 27, 2023

In the rapidly evolving landscape of government and public administration, the importance of marketing cannot be overstated. While it’s common to associate marketing with private sector enterprises, its role in…

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The Crucial Role of Marketing in the World of Finance

By James Shupp | September 27, 2023

In the fast-paced world of finance, where numbers, data, and strategy often take center stage, it’s easy to overlook the critical role that marketing plays in the success of financial…

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